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Making The Most Of Your Marketing Tools

Marketing tools are great but lets face it if you dont use them or dont know how to use them right you are wasting your time and hard earned dollars.

Product Review: Perfect Traffic Storm

Perfect Traffic Storm is a new site that says it guarantees more CONVERTING web visitors and online advertising with very little effort or cost. So I decided to put it to the test...

My first impression was the site looks professional and clean, with an attractive look and feel. It is easy to read and understand. Joining the site was easy and painless--they do offer 2 upgrade options but they are not required to gain the benefits.

The Members Area is very well laid out and intuitive--I could figure out what to do after only a few minutes and was able to get up and running in less than 5 minutes. Inside the site, you create links and ads--the links you simply enter any URL links you use into the generator and it transforms them into "Perfect Traffic Storm" links. You create ads for anything you want to promote using the Perfect Traffic Storm Ad Generator, which is very easy to use. You can create as many links and as many ads as you like. And they are organized in a logical way--links are displayed in the order you create them but also your 5 most recent links appear on the main page for quick reference. Also, since the link generator is the tool you'll use most, it is also right at the top of the main page when you login. Very smart!

After you've created at least 1 link and 1 ad you can start to generate traffic. Just use and promote the new Perfect Traffic Storm link instead of the original source link you had. Every time the Perfect Traffic Storm link is clicked, the page loads followed by a cool slide-up ad window at the bottom. It displays an ad PLUS an image with your affiliate link that goes back to Perfect Traffic Storm. So if anyone clicks the Perfect Traffic Storm image they see the site, and if they signup they become your referral. It's a great viral feature because you can build referrals without even trying to just by using the site.

Now every time the ad window displays (your Perfect Traffic Storm links get clicked) you earn credits that get YOUR ad displayed in the ad windows when other members' links get clicked. So the more clicks, the more times your ads get displayed.

And this works virally--meaning as you make referrals into Perfect Traffic Storm (either by promoting it or just using it and visitors click the Perfect Traffic Storm image on the ad window to join) you also earn ad credits on THEIR link clicks. And this works up to 5 levels deep. So you can create a massive amount of free ad views and web traffic by referring others to Perfect Traffic Storm also.

I didn't get to test the full effect of a big downline yet (I just got the tool) but I can tell you the rest of the site works exactly as stated--my links got clicked, I earned credits, and my ads got displayed. Perfect Traffic Storm even tracked my results so I know how many clicks and how many ad displays. That was an impressive unadvertised extra feature.

There is one more benefit and feature which might be the best of them all--downline emailing. You can email your downline with offers, promotions, or whatever you like, and here is where Perfect Traffic Storm really shines. They took time to make the emailing often enough that it's valuable as a user, but no so often that it's a burden to your downline. But the best part about this feature (and actually the credit earning too) is that it tells you exactly how long until you can mail again. Now THAT's cool.

Overall I have to say I am impressed with Perfect Traffic Storm. It is simple yet powerful, and delivers on its promises. Highly recommended to anyone who wants to increase traffic and advertising.

See it and join here: Perfect Traffic Storm

The Perfect Storm

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Email Courses and Autoresponders

Offering free things to your website visitors is one marketing method that often results in a lot of sales. Free courses that are delivered via email are very popular, and people sign up for such courses on a regular basis to learn more about a topic of interest to them. These courses are best maintained and delivered with the use of autoresponders.

An autoresponder can be set up to send out a series of lessons for an email course. The lessons can be set for distribution at specific intervals. You determine how often the lessons for the course are sent to the people who have signed up for it. Email courses are very different from traditional courses, web based courses, or any other type of course.

There is no student and instructor interaction. The instructor writes the information out, puts each lesson in an autoresponder series, sets the timing for the lessons, and the rest is automated. You can opt to have lessons delivered daily, every other day, every three days, or any other time frame that you think works best for your email students.

Email courses are commonly used to sell products and services. For instance, if you sell widgets, you might develop a course that teaches people how to use widgets or how to care for their widget. Experts agree that an email course can be written for almost any product that you can imagine – if you put enough thought into it.

Start by determining what your course will be about, and how long it should be. If the course should be delivered every other day for two weeks, you know that you would need seven lessons. Write the lessons, and load them in the autoresponder. Set the interval for each lesson, which in this case would be 1, 3, 5, 7, 9, 11, and 13.

This means that the first lesson would be delivered one day after the person has requested the course, and the second lesson would be delivered three days after the person has requested the course, and so on. The interval for each lesson is set for the number of days after the person has signed up Make sure that everything is spelled right, and that your sentences are grammatically correct. You want the lessons to look and sound as professional as possible.

Next, simply advertise the email address that will activate the autoresponder. Make sure that you run a test first, sending each lesson to yourself. This will allow you to see what your email students will see when they sign up!